Make It Playable

Playable ads convert at 16x the impression-to-install rate of other formats (Liftoff). The advertisers with the most data put 35%+ more budget behind them than everyone else. Almost nobody makes them though. A studio charges $3-5k per ad, takes 2-4 weeks, and wants a ticket for every change. We built MakeItPlayable (makeitplayable.com) to fix that. Think Lovable, but for playable ads. Describe your product in a sentence or paste a link. You get a network-ready playable in minutes. Edit it in chat. Export to every network in one click. The goal is the next 100x creators. Playables should not be a format only top spending game studios can afford. Any decision your product asks a customer to make can work as the mechanic: choosing a plan, building a basket, picking a destination, revealing a reward. AppLovin opened its platform to every business in July, so the inventory is there for everyone now. The last mile is the product. Each network wants a different package. AppLovin and Google App Campaigns take single self-contained HTML. Mintegral and Unity want named ZIPs, and Mintegral builds have to be ES5 with a fixed scaled stage. We run automated compliance QA against the target spec before export, so the file does not get rejected at upload. Planning is free. Building a playable costs less than $20. Plans run from $49/mo for 5 ads. When a concept costs less than $20 instead of $5,000, you test ten instead of briefing one. That is the 100x. Try it on your product. I want to know what you would make with it.