Pawfectly Booked

Pawfectly Booked is a cloud-based dog grooming CRM and salon management platform built specifically for professional dog groomers, mobile groomers and multi-groomer salons. Designed around real grooming businesses, Pawfectly Booked combines appointment scheduling, client and pet management, online booking, automated communications, marketing, consent forms, reporting and diary optimisation in one easy-to-use system. Unlike generic booking software, it understands the relationship between pets, owners, appointments, services and grooming history. Key Features 📅 Appointment & Diary Management Flexible day, week and month calendar views for managing appointments, statuses and individual or team workloads. 🧠 Diary Optimisation Gold plans include Consecutive Booking, Gap Protection, configurable gap rules, lunch and end-of-day protection and intelligent scheduling controls to help reduce wasted diary space. 🐾 Detailed Pet Records Store breed, size, grooming history, behaviour notes, photos, medical details, vet information, grooming frequency and custom notes. 💷 Flexible Pricing & Durations Set service, breed, size and individual pet pricing, plus duration overrides. Per-pet settings can automatically populate future appointments. 💉 Vaccination & Medical Records Record vaccination details, medical information and important care notes directly against each pet. 🦷 Dog Teeth Map Record missing, damaged or tartar-affected teeth visually, with optional notes for salons offering teeth cleaning. 📱 Online Client Booking Clients can request appointments 24/7 through a branded booking page. Groomers retain control using an approval workflow rather than automatically accepting every booking. 📆 Calendar Sync Sync individual staff calendars with Google Calendar, Apple Calendar and Outlook using iCal feeds. 📝 Digital Consent Forms Create consent forms and send them securely to clients for remote signing before appointments, with signing status visible from the dashboard. 📨 Automated Reminders Gold plans include automated email reminders. UK salons can also use SMS appointment reminders without purchasing separate SMS bundles for normal appointment communications. US SMS reminders and marketing are currently in development and coming soon. 📧 Email Notifications Send booking confirmations, appointment updates, cancellations and reminders automatically, using the salon's contact and reply-to details. ⚙️ Client Communication Preferences Control whether individual clients receive appointment communications by email or SMS where available. 📣 Marketing & Rebooking Create email campaigns, reusable templates and automated Reminder to Book In messages based on each pet's grooming frequency and last completed groom. Track opens, clicks, delivery, bounces, complaints and unsubscribes. UK salons can also use SMS marketing. 👥 Customer CRM Manage client contact information, communication preferences, marketing permissions, appointment history and linked pets from one place. 📥 CSV Import Import existing client and pet data using CSV files, with validation and undo functionality to make switching systems easier. 📊 Reporting & Insights Monitor appointments, revenue, payment methods and business performance through grooming-specific reports. 🚐 Mobile Grooming Support Cloud-based access makes Pawfectly Booked suitable for both salon-based and mobile groomers. Why Choose Pawfectly Booked? • Built specifically for dog grooming businesses • Suitable for solo, mobile and team salons • Online booking with salon approval controls • Detailed pet and grooming records • Pet, breed and size-specific pricing • Vaccination and medical records • Dog teeth mapping • Remote digital consent signing • Automated appointment communications • UK SMS reminders • US SMS support coming soon • Marketing and rebooking automation • Calendar synchronisation • Diary optimisation • Team calendar management • CSV data import • Grooming-specific reporting • Regular feature updates • Customer-led development Pawfectly Booked continues to evolve based on feedback from real groomers, helping salons reduce administration, stay organised and provide a better experience for clients and their pets.