Refractly

Refractly

One draft, six audiences.

paarthjha97
@paarthjha97
Published on Jun 13, 2026
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Follow on
LinkedIn
Pricing
Subscription from $9
Platforms
Web
Alternative To
TaplioTypefully

About Refractly

Refractly is an AI content studio for creators and founders who want to be everywhere without writing six versions of every post. The problem. A single idea — a launch update, a contrarian take, a teardown — needs to look completely different on LinkedIn, X, Instagram, Threads, Facebook, and a newsletter. Lengths, hooks, hashtags, casing, and cadence all diverge. Cross-posting the same copy reads off-key on five of the six. What it does. Paste a draft or describe an idea. Refractly generates platform-native versions for LinkedIn, X (single tweet or thread), Instagram, Threads, Facebook, and Newsletter — each shaped by that platform's real rules: LinkedIn 800–1400 chars first-person operator, X under 280 standalone, Instagram short lowercase vibes, Threads punchy 80-char fold, Facebook conversational, Newsletter with subject-line opener. Voice stays yours. Onboarding analyzes 3–7 of your sample posts to build a Voice Profile capturing tone, vocabulary, and personality. Spin up multiple Studios for separate personas — founder voice, agency voice, side-project voice — each with its own profile and history. Iterate fast. Refine all six outputs at once with a single instruction, or regenerate a single card with a tweak. Optional backlink handling is per-platform: inline on LinkedIn / X / Threads / Newsletter, "Link in bio" on Instagram, "Link in comments" on Facebook. Built for: Founders building in public, solo creators, indie marketers running multi-platform pipelines, and anyone tired of crossposting copy that obviously wasn't written for the platform it landed on. Plans: Free (5 generations/month, 1 studio, 2 voice profiles). Creator $9/mo (15 gens, 2 studios, 5 voices). Pro $29/mo (200 gens, 5 studios, 20 voices). No card required to try.

Product Insights

Refractly provides AI-driven multi-platform content generation that adapts a single draft into native formats for social media and newsletters while maintaining individual voice profiles. The tool facilitates cross-platform consistency through web-based automation of character limits, formatting, and backlink placement.

  • Platform-native formatting for LinkedIn, X, Instagram, Threads, Facebook, and Newsletters.
  • Voice profile system that analyzes sample posts to replicate user tone and vocabulary.
  • Centralized iteration allowed via a single instruction to refine up to six outputs simultaneously.
  • Tiered pricing model including a free tier with no credit card required for entry.

Ideal for: Content Creators, Social Media Managers, and Solopreneurs who need to scale their presence across multiple platforms without manual rewriting.

Its primary alternatives include Taplio and Typefully.

Screenshots

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Comments (2)

paarthjha97
@paarthjha97

Built Refractly because crossposting the same draft to LinkedIn and Instagram never felt right. One draft in, six platform-native posts out — in your voice. Free to try, would love your feedback.