What does the Parents signals lens show?

It shows how AI assistants, crawlers, and humans are discovering products in Parents on PeerPush, including rising challengers and which AI engines are picking up products in this space.

How is Parents momentum measured?

Momentum is measured by week-over-week growth in detail views, clicks, and AI agent results for products in Parents, published only when distinct-visitor counts clear the k-anonymity floor.

How often is the Parents signals data updated?

The Parents signals refresh on a rolling schedule, with short windows recomputed every few minutes and longer windows on slower cycles.

Is the Parents signals data free to view?

Yes. The Parents signals are free to view on the public tier, with deeper history and detail available on Pro.

Parents signals

Name: Parents signals
Creator: PeerPush
License: https://peerpush.com/terms

Search demand

How often on-site searches surfaced Parents products in the top results.

10+× real searches surfaced Parents this week

New-entrant attention

How much discovery attention fresh launches are winning in Parents. Last 7 days.

42.6% of Parents discovery attention goes to newcomers

Fresh launches make up 20.6% of the products winning discovery attention in the last 7 days.

New-entrant momentum

Whether fresh products are joining Parents faster than the week before.

New entrants are accelerating in Parents

+8%

Switcher pressure

How much alternative-shopping demand is flowing toward what Parents products challenge. Last 7 days.

Moderate+49%

A steady stream of people are weighing the incumbents this space goes up against. Demand is rising week over week.

What this is for

The use-case mix across Parents products - what this space is built to do.

Active conversation in this space

Distinct people reviewing and discussing Parents products. Last 7 days.

people actively reviewing and discussing

Pricing mix

How Parents products are priced. Helps buyers know what to expect.

Freemium43.9%
Free28.8%
Subscription16.7%
Paid6.1%
One-time4.5%

Platform availability

Where Parents products are available - Web, Mobile, CLI, MCP, etc.

Market concentration

How concentrated discovery attention is across Parents products. Last 7 days.

57 / 100

consolidating

FragmentedConsolidated

Parents is consolidating - a handful of products are capturing a growing slice of attention.

Herfindahl index: 338.3 / 10,000

AI engines discovering Parents

Top 5

The AI engines most active on Parents products, led by Meta AI. Last 7 days.

Meta AI
59.6% share
ChatGPT
9.6% share
TikTok
8.8% share
OpenAI Search
7.9% share
ByteDance
7.9% share

Device mix

How Parents gets discovered: desktop vs mobile. Last 7 days.

Desktop86%
Laptops and desktops
Mobile14%
Phones and tablets

Rising categories

Top 1

The categories gaining AI attention fastest among Parents products this week.

Education & Learning
14.2% share+20%

Rising use cases

Top 1

The use cases gaining AI attention fastest among Parents products this week.

Grocery Management
8% share+13%

Explore signals by lens

Slice AI activity by what products do, who they serve, where they run, and which AI is surfacing them.

Use cases

What AI keeps recommending products for.

Browse all use cases

Audiences

Who the most-surfaced products are built for.

Browse all audiences

Platforms

Where products ship - web, mobile, CLI, MCP.

Use cases

Audiences

Platforms

Frequently asked questions

What does the Parents signals lens show?

How is Parents momentum measured?

How often is the Parents signals data updated?

Is the Parents signals data free to view?

How we count AI traffic

Use cases

Audiences

Platforms