Advertising signals

Name: Advertising signals
Creator: PeerPush
License: https://peerpush.com/terms

Search demand

How often on-site searches surfaced Advertising products in the top results.

50+ people's searches surfaced Advertising products this week

+33%in distinct searchers vs last week

New-entrant attention

How much discovery attention fresh launches are winning in Advertising. Last 7 days.

21.1% of Advertising discovery attention goes to newcomers

Fresh launches make up 8.5% of the products winning discovery attention in the last 7 days.

New-entrant momentum

Whether fresh products are joining Advertising faster than the week before.

New entrants are accelerating in Advertising

+33%

Switcher pressure

How much alternative-shopping demand is flowing toward what Advertising products challenge. Last 7 days.

Light

A trickle of alternative-shopping demand flows toward what this space challenges.

Who this serves

The audience mix across Advertising products - which audiences this space serves most.

Active conversation in this space

Distinct people reviewing and discussing Advertising products. Last 7 days.

people actively reviewing and discussing

Pricing mix

How Advertising products are priced. Helps buyers know what to expect.

Freemium39.1%
Free32.6%
Subscription15.2%
Paid10.9%
One-time2.2%

Platform availability

Where Advertising products are available - Web, Mobile, CLI, MCP, etc.

Market concentration

How concentrated discovery attention is across Advertising products. Last 7 days.

58 / 100

consolidating

FragmentedConsolidated

Advertising is consolidating - a handful of products are capturing a growing slice of attention.

Herfindahl index: 416.7 / 10,000

AI engines discovering Advertising

Top 4

The AI engines most active on Advertising products, led by ByteDance. Last 7 days.

ByteDance
35.7% share
Meta AI
28.6% share
Perplexity
17.9% share
OpenAI Search
17.9% share

Device mix

How Advertising gets discovered: desktop vs mobile. Last 7 days.

Desktop81%
Laptops and desktops
Mobile19%
Phones and tablets

Rising audiences

Top 1

The audiences gaining AI attention among Advertising products this week.

Marketers
40.9% of 7-day AI traffic+1%

Explore signals by lens

Slice AI activity by what products do, who they serve, where they run, and which AI is surfacing them.

Use cases

What people keep asking AI to find products for.

Browse all use cases

Audiences

Who the most-surfaced products are built for.

Browse all audiences

Platforms

Where products ship - web, mobile, CLI, MCP.

Frequently asked questions

It shows how AI assistants, crawlers, and humans are discovering products in Advertising on PeerPush, including rising challengers and which AI engines are most active in this space.

Momentum is measured by week-over-week growth in detail views, clicks, AI agent results, and new product launches for products in Advertising; visitor-derived numbers are published only when distinct-visitor counts clear the k-anonymity floor.

The Advertising signals refresh on a rolling schedule, with short windows recomputed every few minutes and longer windows on slower cycles.

Yes. The Advertising signals are free to view on the public tier, with deeper history and detail available on Pro.