Signals lens

Product Marketing signals

Name: Product Marketing signals
Creator: PeerPush
License: https://peerpush.com/terms

How AI assistants, crawlers, and humans are discovering products in the Product Marketing category on PeerPush. Updated daily.

Browse all Product Marketing products

Search demand

How often on-site searches surfaced Product Marketing products in the top results.

100+ people's searches surfaced Product Marketing products this week

+5%in distinct searchers vs last week

New-entrant attention

How much discovery attention fresh launches are winning in Product Marketing. Last 7 days.

2.2% of Product Marketing discovery attention goes to newcomers

Fresh launches make up 0.3% of the products winning discovery attention in the last 7 days.

Switcher pressure

How much alternative-shopping demand is flowing toward what Product Marketing products challenge. Last 7 days.

Heavy

Heavy alternative-shopping demand - many people are actively researching incumbents here.

Who this serves

The audience mix across Product Marketing products - which audiences this space serves most.

Active conversation in this space

Distinct people reviewing and discussing Product Marketing products. Last 7 days.

people actively reviewing and discussing

+155%

Pricing mix

How Product Marketing products are priced. Helps buyers know what to expect.

Freemium42%
Subscription27.6%
Free17.1%
Paid8.3%
One-time5%

Platform availability

Where Product Marketing products are available - Web, Mobile, CLI, MCP, etc.

Market concentration

How concentrated discovery attention is across Product Marketing products. Last 7 days.

49 / 100

consolidating

FragmentedConsolidated

Product Marketing is consolidating - a handful of products are capturing a growing slice of attention.

Herfindahl index: 98.9 / 10,000

AI engines discovering Product Marketing

Top 5

The AI engines most active on Product Marketing products, led by ByteDance. Last 7 days.

ByteDance
42.1% share
ChatGPT
27.9% share
Meta AI
15.5% share
OpenAI Search
9.9% share
Perplexity
2.6% share

Device mix

How Product Marketing gets discovered: desktop vs mobile. Last 7 days.

Desktop94%
Laptops and desktops
Mobile6%
Phones and tablets

Rising use cases

Top 3

The use cases gaining AI attention among Product Marketing products this week.

Rising audiences

Top 3

The audiences gaining AI attention among Product Marketing products this week.

Explore the whole marketEvery category, audience, platform, and AI engine on one page.

Explore signals by lens

Slice AI activity by what products do, who they serve, where they run, and which AI is surfacing them.

Use cases

What people keep asking AI to find products for.

Browse all use cases

Audiences

Who the most-surfaced products are built for.

Browse all audiences

Platforms

Where products ship - web, mobile, CLI, MCP.

Frequently asked questions

It shows how AI assistants, crawlers, and humans are discovering products in Product Marketing on PeerPush, including rising challengers and which AI engines are most active in this space.

Momentum is measured by week-over-week growth in detail views, clicks, AI agent results, and new product launches for products in Product Marketing; visitor-derived numbers are published only when distinct-visitor counts clear the k-anonymity floor.

The Product Marketing signals refresh on a rolling schedule, with short windows recomputed every few minutes and longer windows on slower cycles.

Yes. The Product Marketing signals are free to view on the public tier, with deeper history and detail available on Pro.

How we count AI traffic

What “AI Surface Area” combines, how we treat redaction, and why we don't show absolute counts until volume crosses a floor.