Signals lens

Payroll signals

Name: Payroll signals
Creator: PeerPush
License: https://peerpush.com/terms

How AI assistants, crawlers, and humans are discovering products built for the Payroll use case on PeerPush. Updated daily.

Browse all Payroll products

Search demand

How often on-site searches surfaced Payroll products in the top results.

5+ people's searches surfaced Payroll products this week

New-entrant attention

How much discovery attention fresh launches are winning in Payroll. Last 7 days.

4.6% of Payroll discovery attention goes to newcomers

Fresh launches make up 3.4% of the products winning discovery attention in the last 7 days.

Switcher pressure

How much alternative-shopping demand is flowing toward what Payroll products challenge. Last 7 days.

Light+21%

A trickle of alternative-shopping demand flows toward what this space challenges. Demand is rising week over week.

Who this serves

The audience mix across Payroll products - which audiences this space serves most.

Pricing mix

How Payroll products are priced. Helps buyers know what to expect.

Free33.3%
Freemium29.6%
Subscription25.9%
Paid11.1%

Platform availability

Where Payroll products are available - Web, Mobile, CLI, MCP, etc.

Market concentration

How concentrated discovery attention is across Payroll products. Last 7 days.

42 / 100

consolidating

FragmentedConsolidated

Payroll is consolidating - a handful of products are capturing a growing slice of attention.

Herfindahl index: 393 / 10,000

AI engines discovering Payroll

Top 3

The AI engines most active on Payroll products, led by Meta AI. Last 7 days.

Meta AI
75.4% share
ByteDance
14% share
Perplexity
10.5% share

Device mix

How Payroll gets discovered: desktop vs mobile. Last 7 days.

Desktop92.2%
Laptops and desktops
Mobile7.8%
Phones and tablets

Rising categories

Top 1

The categories gaining AI attention among Payroll products this week.

HR & Recruiting
39.9% of 7-day AI traffic+5%

Rising audiences

Top 1

The audiences gaining AI attention among Payroll products this week.

Small Business Owners
44.9% of 7-day AI traffic+6%

Explore the whole marketEvery category, audience, platform, and AI engine on one page.

Explore the catalog by lens

Jump into the catalog by what products do, who they serve, and where they run.

Use cases

Browse the products behind the use cases AI is asked about most.

Browse all use cases

Audiences

Browse the products built for the audiences AI surfaces most.

Browse all audiences

Platforms

Browse products by where they run: web, mobile, CLI, MCP.

Frequently asked questions

It shows how AI assistants, crawlers, and humans are discovering products in Payroll on PeerPush, including rising challengers and which AI engines are most active in this space.

Momentum is measured by week-over-week growth in detail views, clicks, AI agent results, and new product launches for products in Payroll; visitor-derived numbers are published only when distinct-visitor counts clear the k-anonymity floor.

The Payroll signals refresh on a rolling schedule, with short windows recomputed every few minutes and longer windows on slower cycles.

Yes. The Payroll signals are free to view on the public tier, with deeper history and detail available on Pro.

How we count AI traffic

What “AI Surface Area” combines, how we treat redaction, and why we don't show absolute counts until volume crosses a floor.